Mooltank
RoofingDallas, TXOne storm season

Turned storm season into a booked calendar

A roofing company captured storm-driven demand fast and converted free inspections into high-value replacements.

Illustrative example
180+
Inspections booked
22%
Inspection-to-replacement
5.2x
Return on ad spend
48h
Campaign live after storms
The challenge

Where they were stuck.

Storm surges created a flood of leads the team couldn't capture fast enough, and homeowners were wary of out-of-town storm-chasers.

High-value replacements rarely closed on the first call, and without structured follow-up, hot leads went cold.

What we did

The system we built.

System used

  • AI Commercial Production
  • Google Ads
  • Landing Pages
  • Conversion Optimization

We stood up a Storm Damage Rapid Response campaign that went live within 48 hours of severe weather, driving homeowners to a free-inspection landing page.

A trustworthy local brand film separated them from the chasers, and a guided follow-up sequence walked homeowners from inspection to approved claim to replacement.

The results

What changed.

The company booked over 180 inspections in a single storm season, converting more than one in five into a full roof replacement.

By being first, most credible, and most organized, they won five-figure jobs their competitors never even reached.

Want results like roofing company?

Book a free strategy call and we'll map exactly how to get your business more customers — starting with your two launch campaigns.

  • Your two launch campaigns, mapped out
  • A clear cost-per-lead and ROI projection
  • No obligation — just a plan